The Power of News

Regular readers will recall our article from March of this year regarding structural repairs on a large stone house in the beautiful town of Holmfirth, West Yorkshire. A survey had been carried out, revealing the unpleasant fact that the corner stone quoins had rotated which in turn had caused the mortar joints to crack. Subsequent freeze and thaw cycles in the exposed area exacerbated the problem and the property owner’s structural surveyor/­engineer decided to contact Twistfix-registered contractors Baxter’s Builders to arrange the necessary repairs. After carrying out the work to an exacting standard with the best quality materials, the repairs were covered and finished to match almost exactly with the existing Yorkshire Stone wall, leaving the property owner secure and satisfied.

Some time after the article was published, we received an email enquiry. After reading about the Yorkshire property’s repair work and seeing the attached photographs, a lady with a similarly built house realised that she was suffering with the same problem. She asked us to assist her to get in touch with Baxter’s Builders and of course, Twistfix were more than happy to oblige. Our large registered network of reputable contractors are selected for their superior craftsmanship and dedication to their work and Baxter’s are no exception. The work was swiftly and expertly carried out by members of their team to the homeowner’s complete satisfaction.

We have since had several other enquiries about Baxter’s Builders from potential customers about similar structural problems. These connections are very exciting and have led to lots of new jobs and potential for future growth. The news story has created interest around the firm and provided valuable free marketing, leads and extra works for this registered contractor.

The benefits to a business from this kind of advertising and promotion are clear. Why not send us some photos and details of your project explaining the issues and how you have used Twistfix products to fix them. Then keep an eye out for our regular news articles; your company and project may feature in one.

Our comprehensive selection of damp proofing, rubber roofing, crack stitching, mould removal and spray foam insulation tools and products is second to none. Please contact a member of our dedicated to team for any more information or advice you may require.

For more information please contact us on 0845 123 6007 or email

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